Alper Kul, a former export manager of PepsiCo Int., published his book “Never Look Back! You Are Not Going That Way” in the domestic market in 2013. After the book, he appeared many times at important TV channels. He has appeared as a speaker and commentator on career, business, and economic issues at conferences and on broadcast outlets including Bloomberg and several national TV channels. He is currently working as a business and market development consultant for various companies. The revised, modified, and translated version into English published with the name of “Never Look Back!” in 2017.